| Because
many high-value domain transactions in Australia
are kept private under non-disclosure agreements
(NDAs), public reporting relies heavily on industry
trackers, broker disclosures, and media reports.... |
| |
| 1.
www.property.com.au |
| The
domain name property.com.au was sold in June 2004
when realestate.com.au (operated by REA Group)
acquired it from RP Data for an equivalent value
of $9 million (comprising $3 million in cash and
8 million shares). |
| https://www.afr.com/ |
| 2.
www.bitcoin.com.au |
| The
domain name bitcoin.com.au (along with its associated
brand and customer list) was sold in March 2023
to the Australian crypto currency exchange Independent
Reserve for $3 million AUD. |
| https://www.afr.com/ |
| 3.
www.cars.com.au |
| www.cars.com.au
is widely recognized on the public record as one
of the highest reported domain sales in Australian
history at $1.6 million. |
| This
premium digital asset represents an incredible return
on investment, considering it was originally acquired
for just $141,000 during the milestone 2002 auDA
(au Domain Administration) auctions |
| https://www.ebranding.com.au/ |
|
| www.cars.com
holds the all-time global record for the most expensive
domain value in history, after being valued at a
staggering $872 million USD during a 2014 corporate
acquisition. |
| https://en.wikipedia.org/wiki/Cars.com |
|
| 4.
www.carloans.com.au |
| The
domain name carloans.com.au was previously purchased
at a domain name conference for $2,000 before being
developed into a major Australian vehicle finance
brokerage.. |
| https://www.domainnames.com.au |
| 5
www.insurance.com.au |
| In
October 2016 I was engaged to sell the domain name
Insurance.com.au. The domain registrant was a company
comprising 5 separate shareholders... |
| https://www.domainer.com.au |
| 6.
www.money.com.au |
Cooper
Mills Lawyers, a technology focused law firm from
Melbourne, Australia reported the sale of the
Money.com.au domain name for $400,000 AUD.
The law firm represented
the buyer on this transaction. |
| https://www.coopermills.com.au/ |
| 7.
www.travel.com.au |
| Domain-only
valuation report: ASX financial filings for the
asset valued the domain name component at $216,000,
while associated trademarks and brand value were
accounted for separately. |
| https://www.domainer.com.au/ |
Public
domain sales tracker: Industry benchmark lists,
such as those cataloged by Perfect Domain, cite
the historical sale price at $306,000. |
| https://www.domainer.com.au |
| Broader
corporate context: The platform and brand changed
hands as part of larger corporate acquisitions in
the Australian travel sector, including being absorbed
through transactions involving Wotif and later Expedia. |
| https://www.afr.com |
| 8.
www.jobs.com.au |
| The
Australian domain name jobs.com.au sold for $300,000 |
| https://www.domainnames.com.au/ |
| 9.
www.mortgagebroker.com.au |
| The
Australian domain name MortgageBroker.com.au sold
for $295,000 in late 2024 to entrepreneur Shaun
McGowan (founder of Money.com.au). |
| https://propertymarkets.news/ |
| 10.
www.health.com.au |
| The
Australian domain name health.com.au was sold for
$271,000. |
| https://www.domainnames.com.au/ |
| 11.
www.superannuation.com.au |
The
domain name superannuation.com.au was publicly
reported sold for $250,000
Drop wins External Review
on superannuation.com.au |
| https://www.domainer.com.au/ |
| 12.
www.carinsurance.com.au |
| Australian
domain name CarInsurance.com.au the domain was sold
via eBay for $250,000 |
| https://jamesnorquay.com |
| 13.
www.carloan.com.au |
| The
Australian domain name carloans.com.au has a recorded
historical sale price of $703,000, while the singular
version carloan.com.au sold for over $200,000
(purchased by Carsales). |
| https://dynamicbusiness.com |
| 14.
www.coupons.com.au |
Why
you should invest in a .com.au domain name.
Here are some examples of public .au domain sales:
coupons.com.au $200,000 |
| https://www.ebranding.com.au |
| 15.
www.pay.com.au |
| The
Australian domain pay.com.au sold for AUD $168,000
(approx. USD $117,810) in July 2019. |
| https://www.dnjournal.com |
| 16.
www.flowers.com.au |
Why
you should invest in a .com.au domain name.
The Australian domain name
flowers.com.au sold for $153,000 AUD during a
landmark generic name auction. |
| https://www.ebranding.com.au |
| 17.
www.investmentproperty.com.au |
| The
Australian domain investmentproperty.com.au sold
for $125,000 at a public auction through registrar
NetFleet in September 2011. |
| https://www.apartments.com.au/ |
| 18.
www.fetch.com.au |
| The
Australian domain name fetch.com.au sold for $132,000. |
| https://www.domainer.com.au/ |
| 19.
www.moneybuddy.com.au |
The
Australian domain moneybuddy.com.au was sold in
2011.
It was purchased via Netfleet for $95,011 (often
later rounded or recorded in historic top domain
lists as $104,500 including transaction fees). |
| https://www.domainer.com.au/ |
| 20.
www.cruises.com.au |
| The
Australian domain cruises.com.au was sold in 2013
(specifically in September/October 2013) for A$110,000. |
| https://eaglegate.au/ |
| 21.
www.deals.com.au |
| The
Australian domain deals.com.au was purchased/acquired
around 2010 by co-founders Adam Schwab and Jeremy
Same when they launched the business. (Reports also
note that the domain name was valued at over $100,000
around that time). |
| https://www.startupgrind.com |
| 22.
www.poker.com.au |
| The
domain poker.com.au sold in January for $100,000.
Why you should invest in
a .com.au domain name! |
| https://www.ebranding.com.au/ |
| 23.
www.homeloan.com.au |
| The
Australian domain homeloans.com.au (often referenced
as homeloan.com.au) was sold in 2012 to private
equity firm Aura Capital for over $100,000 after
the previous registration lapsed. |
| https://www.smartcompany.com.au |
| 24.
www.deals.com.au |
| The
Australian domain deals.com.au was sold in 2011
to the daily deals site Zoupon for over $100,000. |
| https://www.smartcompany.com.au |
| 25.
www.sleep.com.au |
| The
Australian domain sleep.com.au sold for $100,000. |
| https://www.drop.com.au |
| 26.
www.broker.com.au |
| The broker.com.au domain
name sold in 2018 for $100,000. |
| https://domaininvesting.com |
| 27.
lifeinsurance.com.au |
LifeInsurance.com.au
Sold for $100,000 AUD
June 21, 20203
Another $100,000 AUD domain name sale was reported
over the weekend. Erhan Karabardak, Director at
Cooper Mills Lawyers, reported that LifeInsurance.com.au
was sold for $100,000 AUD. |
| https://domaininvesting.com |
| 28.
www.dabble.com.au |
| The
Australian domain dabble.com.au was publicly reported
sold for approximately $98,394 AUD ($75,000 USD)
in early 2021. |
| https://dnj.com.au |
| 29.
www.toys.com.au |
| The
Australian domain name toys.com.au sold for $90,585
AUD via the NetFleet marketplace. |
| https://www.ebranding.com.au |
| 30.
www.basketball.com.au |
| The
domain basketball.com.au sold for $99,000 AUD (some
sources list it around $90,000 AUD). |
| https://www.domainer.com.au |
Can
anyone purchase a .com.au domain name?